As announced a couple of months ago,
we’ll soon be releasing the first-ever bilingual theme for Shopify. What follows are three lessons learned so far, plus an update.
Update: The Bilingual Theme Is Now Available
Lesson #1: Lots Of Text = Lots Of Text To Translate
In general, Shopify themes (and any website, for that matter) contain a lot of standard text. All of this needs to be taken into account in translations. Not only do we need to cater for unique menus, content, pages, product information, and so on – there are also plenty of small filler words that help our website along the way, like:
- by (posted by)
- Next (next post, next product)
- Previous (previous post, previous product)
- Submit / Search / Go / Add to Cart (button text)
- Plus another hundred or so of words like this.
What this means for us: We need to provide a way for you, the Shopify store owners, to easily manage all these extra words. That’s what we’re hard at work on 🙂
Lesson #2: Responsiveness
We believe all themes produced now should be responsive – they should automatically adjust to different devices and browser sizes. After all, you want to sell to people on mobile phones and iPads, right? We used a particular coding framework to help us with this. Testing and checking each screen across a range of screen sizes if fun and important.
Lesson #3: Features Vs Overwhelm
Having worked on over 50 Shopify stores from Sydney to Bangkok to New York, we’ve seen and heard about a lot of features. We feel we have a good idea of things that work well for small to medium business on Shopify… but how much is too much? Another important part of building our theme is to make it feature-rich (i.e. lots of good stuff you can use), without being overwhelming.
You can expect several ‘first-ever’ features on Shopify, without the overwhelm. At least, that’s our hope.
Here’s the link again if you’d like to test drive it on the demo store Click here for details.
– Tristan and the team @ Shopify Ninjas
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